Watch Buyers

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Is It Time to Sell Your Valuable Watches?  

In addition to buying gold, silver, diamonds, and other precious metals and fine jewelry, AaLand Diamond Jewelers also repairs and buys watches! We specialize in providing top cash value for luxury timepieces. With over 20 years of experience, we assist collectors, dealers, and individuals who need immediate cash payment for their timepieces

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Our reputation is so strong that jewelry stores, coin dealers, and even “We Buy Gold” stores sell to us! We also buy sterling silver & platinum.

Watches: Fashion Statements and Investments

For generations, people have purchased or gifted watches not only for their functionality but also for their beauty. Certain watch brands, in particular, have long-standing reputations as high-quality status symbols, family heirlooms, collectibles, and investments. As demand increases for both contemporary and vintage luxury watches, their value also increases. 

If you own a watch as an investment piece, have a watch you no longer wear, or have one you’ve inherited, now’s a great time to sell your watch.

What Determines a Watch’s Value?

Many factors determine a watch’s worth. It takes an expert eye to spot whether a watch is a fake or the real deal.

Here’s what a watch buyer looks for during the appraisal process:

  • Brand. Certain watch brands hold their value more than others. Some watches increase in value, as these brands remain in high demand over time. These include Rolex, Cartier, Movado, TAG Heuer, and other luxury watch brands.
  • Condition. Just as with selling jewelry and diamonds, the condition of the watch plays a vital role in its value and how much you can sell your watch for.
  • Weight. Depending on the watch, brand, and metal and other materials the watch is made of, weight is an important factor in determining how much you might get when you sell your watch.
  • Craftsmanship. Watches that hold their value are constructed with precision and made from high-quality materials. A watchmaker’s goal is to craft a watch that will remain accurate over time. A trained expert can accurately assess a watch’s level of craftsmanship.
  • Hand Movement. A watch with top-notch craftsmanship will have smooth and consistent hand movements.
  • Rarity. Obviously the rarer a particular watch, especially specific editions from luxury brands, the more valuable it may be. Older watches in great condition can also be worth more.
  • Patina. Over time, a watch may develop a patina that can increase its uniqueness and thus add to its value.

What Kind of Watches Do We Buy?

We are always interested in purchasing modern or vintage watches that originally sold for $1,000 or more. Have a pocket watch? We’ll buy it, too! 

A modern watch is considered any from 1970 to present, while vintage watches are pre-1970.

We are Rolex buyers. You can also sell your Cartier, Movado, TAG Heuer, or other high-end watches to us. Learn more about the watches we buy below.

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Modern Watches

(1970 – Present)

  • Rolex
  • Patek Philippe
  • Breitling
  • Piaget
  • Vacheron & Constantin
  • Audemars Piguet
  • Omega
  • Corum

Vintage Watches

(Before 1970)

  • Rolex
  • Vacheron
  • Audemars Piguet
  • Gubelin
  • Jaeger LeCoultre
  • Gruen
  • Longines
  • Omega
  • TAG Heuer
  • Patek Philippe
  • Cartier
  • Movado
  • Tiffany
  • Universal Geneve
  • Hamilton
  • Breitling
  • Panerai
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Pocket Watches

  • Patek Philippe
  • Illinois
  • Ball
  • Breguet
  • A. Lange & Sohne
  • Zenith
  • Howard
  • Hamilton
  • Audemars Piguet
  • Gubelin
  • LeCoultre & Co

Customer testimonial aaland

“He always shoots straight with me and offers fair pricing.”

“I’ve done a few pieces of business with AaLAND diamond and they are great! I’ve sold a few diamonds to Cullen and he always shoots straight with me and offers fair pricing.

Fred Markovich

Ready to Get Paid? We Also Buy Diamonds and Jewelry.

Are you sitting on jewelry that you no longer wear, or have a piece that lost its importance to you? Want to turn that into cash? Unlike pawnshops and other giant jewelry store chains, AaLand will ALWAYS provide fair pricing to help you get the most for what you have.